Group Project 3 // Research

11Apr10

Marisol and I decided to work on a paper stock company for this project. I recently came across this paper mill database: and there it’s a quick list of paper mills, manufacturers and merchants of graphic papers domestically and internationally. We narrowed it down to the following:

1) Clampitt Paper – http://www.clampitt.com/ (International)
2) Neenah Paper – http://www.neenahpaper.com/ (International)
3) Reich Paper – http://www.reichpaper.com/ (North American)
4) Thibierge & Comar – http://www.thibierge-comar.com/ (French)
5) Sheep Poo Paper – http://www.creativepaperwales.co.uk/ (English)

We decided to go with Thibierge & Comar, a renowned paper mill and manufacturer based in France. Taken from their website they state, “Thibierge & Comar’s papers are especially treasured by designers, communication agencies and advertisers. In the luxury product sector, paper is an essential expression of image. The quality of the Thibierge & Comar Collection is highly appreciated by Chanel, Dior, LVMH, Baccarat, Hermès, Cartier. The success of this paper firmly anchors Thibierge & Comar in the Haute Couture paper niche.” Not only that, Emeric Thibierge invented his own job as a paper designer. He sees paper as an accessory in its own right and works on matter and texture, colour and design. One of his text and copy papers is a brightly coloured translucent called Cromático, inspired by the glassblowers on Murano Island in Venice. A world leader, Cromático has been patented for its quality and technical innovation.

As far as the layout, we’re planning to follow along this rough outline:
A. Cover Page
P1. Table of Conents
P2. Intro & Mission Statement of the company
P3-4. Paper Making Process / (How it’s made or how the company makes it) / Paper types
P5-6. Price Book / Comparison Prices of Paper Types for their company
(Since it’s a PROMO / ad project)
7. Innovation in paper / Their specialty paper
8. A Miscellanous page related to the company: ie., a Sample Request Form of paper or something along those lines
B. Back cover

We plan to contact them and get hi-res images that represent their company so we’ll have solid images to work off for our print job, and that we don’t have to worry about bad resolution. Luckily I studied two years of French.

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Mechanical

30Mar10

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Project 2 // cont’d

23Mar10

Here’s a rough comp of the first idea I had. I know it comes off more like a poster than an actual packaging design, but.. I think once I add all the other variables of the packaging that’ll go with it, it won’t be so type heavy and more related to languages. I’d like to make a series with this; where I can switch out the “f” with “s” for Spanish, “r” for russian, etc.

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Project 2 // Conceptual Thumbnails

16Mar10

1-4 are my Rosetta Stone concepts, 5-8 are my Autocad concepts.
1-4; I attempted to make it more typographic since it’s a language software, I thought it wouldn’t be too blatant if I emphasized type rather than an image.. Since the software is mainly based off of viewing text than anything photographic. With 5-8; Autocad is a 2D/3D designing-drafting software, so I wanted to incorporate it’s highlights as an incredibly strong piece of pioneering software in it’s Autodesk series. I wanted to show intricate floorplans, illustration of rendered drafts, or angles of architecture in your non-conventional perspective. I didn’t draw the actual box “package” sketch around my ideas as I’d like to solidify my concept first. Although, if you can, imagine the majority of the concepts to bleed over to the sides of the boxes, almost encompassing the entire panels of the box.

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Project 2 // Software Design Research

09Mar10

I decided to research the packaging design for the AutoCAD software. I think it would be rad if I had the fun in designing packaging for something related to “computer-aided-design,” (as primitive as that sounds) being that they’re one of the world’s leading 2D and 3D CAD tools. Here are some images.

I enjoy how they take advantage of the beautifully drafted buildings and apply a unique perspective for the buildings or subject matter– it highlights all the reasons as to why you would use this software, whether it was the 2D or 3D function. That actually makes sense as a consumer.

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Project 1 // Poster comp

27Feb10

A draft of a concept for my poster. It’s really rough, but I’m playing with the composition and skew considering it’s extremely type heavy it is. I plan on making variations similar to this poster for my mailer and billboard ad.

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Project 1 // cont’d

16Feb10

Quick sketches for my poster. My short explanation of each thumbnail design, as the sketches are probably a bit unreadable.

1. I’m going to have an image of an athlete of some sort in the background, in the foreground it will be a transparent red over the entire image.. except the white swiss medic icon will be cut out of the red that’s over the image, just so you’ll be able to see the image cut out of the swiss logo.
2. Every shape will be a different color of the rings, except the shape that points to the left is supposed to resemble a swiss knife to play with the shapes of the rings. Nothing really illustrative, just shapes.
3. Again, two triangles: one cyan one yellow, overlapping and making green in the middle. Just emphasizing overlay color and shapes.
4. The swiss icon will be blue, and the type inside white. I’m trying to utilize the design idea of “whitespace,” where the type is white against some color to be readable as part of the design.
5. The weird lines behind the moving figure I drew is actually supposed to be the same figure copied, as if it’s in motion. They’ll either be vector silhouettes or images of people.
6. Playing with overlay color and shapes, a spin on just the olympic rings.
7. Using a shape and dominating it with type in order to make that cube shape. I don’t even know how this is related to the Olympics, but I figure it’s a great Swiss design I’ve seen similar elsewhere, and would serve as a neat poster idea.
8. It’s supposed to emulate the Swiss flag being blown. Didn’t draw out well, obviously. It looks like the flag is melting, but you get the idea. Montreal did this to theiProxy-Connection: keep-alive
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Project 1 // Logo grid

03Feb10

Some concept digital sketches. I blew up the grid for sake of trying not to lose detail in logos when scaled down smaller to fit original grid.

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Project 1 – Olympics Logo | Oslo, Norway &/or Zurich, Switzerland

28Jan10

With Switzerland, I wanted to go along the idea of the “The International Typographic Style, also known as the Swiss Style.” It’s is a graphic design style developed in Switzerland in the 1950s that emphasizes cleanliness, readability and objectivity. It’s style are asymmetric layouts, use of a grid, sans-serif typefaces like Akzidenz Grotesk, and flush left, ragged right text. From what I’ve researched, Switzerland has never hosted the Olympics before, although I didn’t go into much research as to the reasons why they haven’t. So, the logo concept for this country is based off the prominent style of design history as opposed to restraining it to just using cultural country icons alone.

Oslo, Norway, on the other hand, has hosted the Olympics once before in 1952. Norwegian athletes have won a total of 144 medals at the Summer Olympic Games, with sailing and shooting as the top medal-producing sports. At the Winter Olympic Games, Norway has won 280 medals — more than any other nation — with cross-country skiing and speed skating as the top sports. Norway is one of only three nations (along with Austria and Liechtenstein) to have won more medals at the Winter Games than at the Summer Games. I figured with this research, I’d go the more conventional route and incorporate a symbolic icon from Norway that would best illustrate a concept of “winter,” using cool –most likely different tones of greys and blues, as the main color palette in this logo.

I obviously can’t decide.

Here are my sketches:

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Inspiration // & Personal Work

26Jan10

The dictionary defines ‘inspiration’ as, “an arousal of the mind to special unusual activity or creativity.” And by this, I know it will probably be incredibly difficult to narrow down two main inspirations that have led me to study Graphic Design. I could say my true passion stems from all the years of “reading” glossy high-end fashion magazines and the typically overpriced high-brow art publications. And the reason I stress ‘reading,’ is mainly due to the fact that I would ‘read’ the context as much as I would ‘read’ the design. The process of a layout design, saddle-stitch binding, mathematically perfected margins, bleeds, the integration of typography, alongside all of the many other factors that go into printing a publication– I knew growing inside me was this fascination towards print design that has been self-confirming for so long, and I knew I was to be a part of it. What I find so great about the socio-cultural connection with print publications to the world, is that it’s inspiring to have something to feed current specialized specific information to their consumer, who will most likely pass on that information to someone else, and then to someone else, and so forth. Basically, I find magazines are essentially a primitive print version of current RSS feeds. And in this world that is becoming virtually and digitally dominated at exponential speeds, I continue to appreciate my love in the principles of print and it’s contribution to inspire students like myself who wishes they could afford a $120 subscription every year.

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